Time
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The Hidden Time-Wasters in Tech Meetings: My 2,000-Hour Insight
Since I began my career in tech, I’ve spent over 1,000 hours in technical meetings. I’ve seen two frequent issues often lead to longer meetings: 1: Topic Switching In some companies, topic switching was almost unconscious. A planned 15-minute meeting can stretch to 30, and finally to 45, as we drift into unrelated topics. 2: Continue reading
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Find the “Starving Crowd” Principle by Dan Kennedy
Dan Kennedy in his book The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand! mentions this: “If you and I were to open up a hamburger stand, and I told you that you could have any advantage you wanted for your business, what would you choose?” Some people say, “The Continue reading
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It’s not about you, it’s about ME
The other day on the train, I overheard a couple arguing nearby. Despite my ear pods, I caught one phrase: “It’s not about you, it’s about ME.” This made me think about startups how our products shouldn’t be about us, but about our customers. They don’t care how much time we’ve spent; they care about Continue reading
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Startups Common Mistake #2
When Thomas Edison was developing the phonograph, he didn’t wait until he had a perfect model. He created a rough prototype and immediately started demonstrating it to the public. These early demonstrations were crucial. They provided feedback that helped Edison understand what worked and what didn’t, allowing him to refine his invention. The public’s reactions Continue reading
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Startups Common Mistake #1
With a decade of experience working in more than 15 mobile startups, I realize that in most of them we have built, in most cases, unnecessary features which were not requested by users or were not tested via MVF (minimum viable feature) before. Those features were either not acknowledged at all by users or were Continue reading
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Are you giving the cake enough time to bake?
Imagine you have a recipe from a famous chef for a delicious cake. You buy all the necessary ingredients and follow the instructions precisely. However, when you see that the recipe requires baking the cake for 40 minutes at 200 degrees, you decide to speed things up. You preheat the oven to 400 degrees, thinking Continue reading
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