The other day on the train, I overheard a couple arguing nearby. Despite my ear pods, I caught one phrase: “It’s not about you, it’s about ME.” This made me think about startups how our products shouldn’t be about us, but about our customers. They don’t care how much time we’ve spent; they care about Continue reading

When Thomas Edison was developing the phonograph, he didn’t wait until he had a perfect model. He created a rough prototype and immediately started demonstrating it to the public. These early demonstrations were crucial. They provided feedback that helped Edison understand what worked and what didn’t, allowing him to refine his invention. The public’s reactions Continue reading

With a decade of experience working in more than 15 mobile startups, I realize that in most of them we have built, in most cases, unnecessary features which were not requested by users or were not tested via MVF (minimum viable feature) before. Those features were either not acknowledged at all by users or were Continue reading